Interactive Deal Simulations
Full-Cycle Deal: 14-Day Transactional Velocity Cycle
$28K SMB deal, single decision-maker, 14-day cycle. Velocity and discipline beat depth — but bad habits at this tier metastasize.
The situation
You're an SMB AE with a 200-deal annual quota. An inbound MQL hits — Founder/CEO of a 40-person agency. Self-serve trial activated. Asking for pricing. The temptation is to skip discovery and quote. The risk is you create churn-bait deals at the bottom of your funnel.
Key stakeholders
- Iris NgcoachFounder/CEO (Decision Maker + User)Owns budget, owns adoption, owns the trial.
Step 1
Decision pointIris booked a 20-minute call. She opens with: 'Just send me pricing — we already love the product.'
What do you do in the first five minutes?